• Since 1916 we have had a passion for style and quality.
  • Since 1916 we have had a passion for style and quality.
  • Since 1916 we have had a passion for style and quality.
  • Since 1916 we have had a passion for style and quality.

  • Since 1916 we have had a passion for style and quality.
  • Since 1916 we have had a passion for style and quality.

Our Services

As Stockholm’s longest running family-owned and operated haberdashery,

we have been equipping Swedish and international gentlemen for over 100 years.

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Clothes

Here you will find timeless and contemporary men's clothing, accessories and shoes. Our goal is to create a classic collection of quality pieces that appeal to gentlemen of all ages.

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Personal shopping

We aspire to help our customers to highlight their personal style and create a diverse and sustainable wardrobe. Our experienced staff can provide inspirational style advice and tips on how you dress optimally for work, success and on those special occasions and life mile stones.

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Tailoring and Sizing

We are all unique and different and that’s why we strive to have a variety of sizes, so that you as a customer have the opportunity to find the garment that suits you. In the shop on Sankt Eriksgatan 41 we have our own alterations tailor, where you can adjust your garments to your unique measurements.

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«Sörmans, a classic men's haberdashery. Hope you’ll be here long!»

Lennart Johansson - president of UEFA 1990-2007

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«Thanks for good service! I have been shopping here for 68 years.»

Kristoffer Erlandsson

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«Thank you for making Stockholmers look stylish - although we are sometimes challenging»

Herman Lindqvist - Journalist & Author

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«Fantastic service and quality – My go-to store for
shirts and suits. I live abroad, but I buy everything here!»

Johan Perez Danielsson

OUR BRANDS

We cherry-pick our partners and brands with a genuine fingerspitzengefühl.

Quality and classic style is the common thread in our

constantly evolving collection.

Below you will find a selection of our brands:

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Get to know us

OUR TEAM


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Juliette

Juliette has a long working experience as both a personal shopper and a stylist. She is an expert on suiting and formal clothing.

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Johan

Johan has, thanks to his family business experience in the footwear industry, developed a deep knowledge and passion for leather shoes. His best style advice is to combine classic garments with modern and colorful accessories.

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Kristina

Kristina is perceptive, well informed and curious. She is passionate about exploring your needs and can help you create a deliberate style where casual and more formal garments can be combined.


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HASSAN

With over 30 years’ experience as a tailor Hassan has much expertise in apparel design and sewing. He knows exactly how a blazer or a pair of pants can be changed and adjusted to get the perfect fit.


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BIRGITTA

During her many years in the family business Birgitta has developed a unique expertise in men's fashion and style. She helps her clients to develop a personal and timeless wardrobe.

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LARS-OLOF

Lars-Olof is together with his wife, Birgitta, the owner of Georg Sörman. Those of you who have met him have certainly noticed his impeccable style, but did you know that he also has a great memory for faces and names?


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Dominik

Dominik has a burning interest in the Italian style where the fit and silhouette often is a bit slimmer. He prefers clothes that are comfortable and stylish at the same time.

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MARIE

During her years as a seller and buyer Marie developed a rich expertise about quality, clothing care and styling. When giving style advice Marie always looks at the big picture and how everything fits together.


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    JULIETTE

    Juliette har en lång erfarenhet av att arbeta som både personal shopper och stylist. Hon är expert på kostym och festklädsel.

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    JOHAN

    Tack vare sina erfarenheter inom skobranschen är Johan en av våra främsta experter på området. Hans bästa stiltips är att våga liva upp den klassiska stilen med moderna detaljer och accessoarer.

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    KRISTINA

    Kristina är lyhörd, påläst och nyfiken. Hon brinner för att utforska dina behov och hjälpa till med att skapa en enhetlig stil där lediga och mer formella plagg kan kombineras.

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    MARIE

    Under sina år som säljare och inköpare har Marie utvecklat en gedigen kunskap om kvalitet, klädvård och stil. Hon ser alltid till helheten och gillar att addera färgglada accessoarer som lyfter klädseln till nya nivåer.

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    DOMINIK

    Dominik har ett genuint intresse för den italienska stilen där passformen och siluetten gärna får vara lite smalare. Han föredrar plagg som är både komfortabla och eleganta på samma gång.

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    LINDA

    Linda är Birgittas ”högra hand” och experten på frågor gällande ekonomi och administration. Hon arbetar på kontoret tillsammans med sin hund Xabi, och du hittar dem ofta i Kronobergsparken vid lunchtid.

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    HASSAN

    Med över 30 års erfarenhet som skräddare och säljare har Hassan mycket kunskap inom kläders konstruktion och sömnad. Han vet precis hur en blazer eller kostymbyxa kan ändras och justeras för att få en perfekt passform.

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    BIRGITTA

    Under sina många år inom familjeföretaget har Birgitta utvecklat en unik kompetens inom herrmode och stil. Hon hjälper sina kunder att utveckla en personlig och tidlös garderob.

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    LARS-OLOF

    Lars-Olof är tillsammans med sin fru, Birgitta, ägare till Georg Sörman. Ni som har träffat honom har säkerligen noterat hans oklanderliga stil, men visste ni att han också har ett fantastiskt minne för ansikten och namn?

We have been mentioned in

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